Ponsa Barcelona was born from the inspiration of its creator and perfumer Alejandro Ponsa, for his passion for nature and perfumery since his adolescence and that in each stage of his life has been acquiring knowledge, which are always present in his creations. Recovering traditional elements and techniques that have been used since antiquity and throughout the history of perfumery. Ponsa Barcelona aims to reach perfumery lovers who see in it an art, transferring in their creations beautiful memories and offers fine and luxurious fragrances.
Cedar Forest aims to transfer with its fine fragrance to an endless number of senses and the most tender and pleasant memories, as defined by its creator Alejandro Ponsa, who in his childhood I have always grown surrounded by nature, has been the inspiration for this fragrance. It is an old, green and wavy forest aroma combining the pleasant smell of cedar with its woody, refined and noble character to which oak moss joins, transmitting that penetrating smell so characteristic of humid earth. The amber which harmonizes the fragrance in perfect combination with benzoin together with copaiba balm are the result of this fragrance, as a precious woody perfume.
In the 1960s Alejandro Ponsa‘s grandfather worked for a well-known brand of gin and wanted to found his very own spirits distillery. Those were difficult times and after several attempts he was unable to carry out the project. It was during this period when Alejandro had his first experiences with the art of distillation. Now, Alejandro continues with the art of distillation, but in a totally different sector, that of perfumes.
His is a personal project that began as a hobby. At a relatively young age Alejandro began to collect perfumes. This passion eventually led him into wanting to learn how to create his very own perfumes and niche brand.
His training in perfumery is self-taught and literally comes from his curiosity and the desire to learn something he really loves. Alejandro is passionate about nature and what can be learned from it. He has done a lot of fieldwork in the collection of plants, distillation and production of essential oils. He also had the opportunity to be mentored by a couple of perfume professionals in his hometown, Barcelona. It was during this time he discovered the incredibly wide range of raw materials and ingredients brought from all over the world.
Hueleme mucho: https://www.youtube.com/watch?v=cJzk_jK9v1w